Case Study

Veterinary Emergency Group

They are disruptors in the field of emergency pet medicine — doing things differently for pets and their owners. I helped them capture their unique approach visually for their marketing and in-hospital wall art.

For Wall Art

For Marketing

For Branding

Mindy is a talented photographer. Her photos are used throughout all of our marketing channels. She completely encapsulates the VEG way, making sure our customer-centric approach is highlighted in every portrait. I highly recommend her expertise to anyone looking to showcase their pet-oriented brand!

– L. Semegran,

Veterinary Emergency Group – Chief Marketing Officer

We Created a Plan to Showcase the VEG Way

They operate their multiple locations with a strong customer-centric focus and we knew going in that our focus was to highlight their unique approach and capture the story of why they’re different.

I work diligently with each location to carefully plan, coordinate, capture, and produce stunning photos that can be used for wall art as well as in their marketing for billboards, brochures, social media, and more.

I took care of all the details so they wouldn’t have to — model releases, scheduling, photography, lighting, and even sizing, ordering, and quality-checking the canvas prints for their walls.

They are able to enjoy the results while I handle all the details for each location.

What We Achieved Together

They are a growing and constantly adding new locations. Together we ensure that their 

customers know the true value they are bringing to the emergency pet medicine industry.

I took care of everything to create their unique wall art — including planning, sizing, ordering, and quality-checking the canvas prints for each location. I even provide a placement diagram for each location so the installers can put every one in the right spot.

Wall Art Showcasing their Story with their Staff & Clients​

Wall Art Showcasing their Story with their Staff & Clients​

Instead of using generic stock photos, VEG is able to fill their website and social media with images that truly represent their passion and commitment to their customers and create a higher level of trust with their future patients and their owners.

Website & Social Media That Show How Unique They Are

Website & Social Media That Show How Unique They Are

VEG has a unique approach to emergency pet medicine and these photos are used to showcase that on billboards, brochures, in presentations at conferences, on social media, and in a wide array of other materials to promote their brand.

Marketing Materials that Truly Help Them Stand Out

Marketing Materials that Truly Help Them Stand Out

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